Privacy policy

Last updated: January 20, 2026
Trendy Shop operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). Trendy Shop is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us.
Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described herein.

Personal Information We Collect or Process
When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you. We may collect or process the following categories of personal information:
  • Contact details: Name, address, billing address, shipping address, phone number, and email address.
  • Financial information: Payment card information and transaction details.
  • Transaction information: Items viewed, cart activity, and purchase history.
  • Device and Usage information: IP address, browser type, and interaction with our Services through cookies and similar technologies.

Personal Information Sources
We collect information directly from you (when you order or contact us), automatically through cookies, and from our service providers and marketing partners (such as Shopify and Meta).

How We Use Your Personal Information
We use your information to:
  • Provide and Improve Services: Fulfill orders, process payments, and manage your account.
  • Marketing and Advertising: Show you online advertisements based on your activity. Specifically, we use the Meta Pixel and Conversions API to track store interactions. This sharing remains "Always on" to ensure consistent ad performance and a personalized experience.
  • Security and Fraud Prevention: Protect our store and your transactions.

How We Disclose Personal Information
We may disclose your personal information to third parties for legitimate purposes, including:
  • With Shopify and Vendors: To manage IT, payments, and shipping.
  • With Marketing Partners: We use Enhanced Data Sharing to provide hashed identifiers (such as your email address and phone number) to Meta Platforms, Inc. This allows us to optimize our sales campaigns and ensure you see relevant ads.
  • Legal Reasons: To comply with applicable law or respond to valid legal processes.

International Transfers
Please note that we may transfer, store, and process your personal information outside of Lebanon. Because our store is powered by Shopify and we use Meta for advertising and measurement, your personal information is processed on servers located in the United States and Canada. These transfers are necessary to provide our Services and optimize your shopping experience.

Security and Retention
No security measures are perfect, and we cannot guarantee "perfect security." We retain your personal information only as long as necessary to maintain your account, provide Services, or comply with legal obligations.

Your Rights and Choices
In accordance with Lebanese Law No. 81 of 2018, you have the right to access your data, request its correction, or object to its use for marketing purposes. To exercise these rights, please email us at info@trendyshoplb.com.
  • Right to Access / Delete: You may request to know what data we hold or ask for its deletion.
  • Managing Communications: You may opt out of promotional emails at any time using the "unsubscribe" link.
  • Shopify Privacy: To learn more about how Shopify processes your data, visit the Shopify Consumer Privacy Policy.

Children's Data
The Services are not intended for children. We do not knowingly collect personal information from individuals under the age of majority in Lebanon.

Changes to This Privacy Policy
We may update this policy from time to time to reflect changes in our practices or for legal reasons. We will post the revised version on this website and update the "Last updated" date.

Contact
Should you have any questions about our privacy practices or wish to exercise your rights, please email us at info@trendyshoplb.com or contact us at:
Trendy Shop, Beirut Governorate, Beirut, LB